A luxury advertising and communications agency with a heritage in bespoke tailoring.

An interesting combination? We thought so.

Created by two entrepreneurs: one a world renowned British bespoke tailor and luxury collaborator, the other an advertising creative who was also a partner in one of the world’s greatest recording studios.

The eponymous tailor and the advertising creative director realised that they had so much common ground in their aesthetic, style influences, and views on luxury and craft, that becoming partners in an agency was inevitable.

They wanted to create an agency that transcended the usual, that represented a lifestyle and showcased their love of craftsmanship under one roof.

Timothy Everest MBE and Danny Kellard have brought their vision to life with Elder Street.


Soon joining them in this venture was another partner who shared their vision, Rahul Modha, a former menswear buyer with Selfridges and regional director with Hugo Boss. The agency’s management line up was now complete.

Elder Street began its life in a lovingly restored Georgian house on the street from which it takes its name in Spitalfields, that was home to Timothy Everest’s bespoke atelier for over twenty-five years.

The house was also once owned by Bloomsbury artist Mark Gertler - whose blue plaque on the exterior is represented within our branding.

Visitors to Elder Street ranged from government ministers, to Hollywood luminaries, rock star and sporting heroes.

More recently we moved into our new premises, a converted Victorian pub at No.1 Fashion Street where the spirit of Elder Street lives on in the agency’s ethos of craft, style, elegance and collaboration with our clients all underpinned  with a bespoke twist.

It’s our new agency home where we continue to "create and craft money can't buy ideas" for our clients and their brands.